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If you’ve seen deepfakes out in the wild, especially if attached to financial scams or suspicious offers, please send them to us. This will help us continue to grow our understanding of how these are being used by bad actors. Use this Google Form to send them to us (and optionally include your email address for updates from us on this topic).

ICYMI, a deepfake is where a person's likeness, typically in the form of photos, voice or videos, is replaced with someone else's likeness using artificial intelligence and machine learning techniques. While deepfakes can be used for entertainment and educational purposes, they raise significant ethical concerns due to their potential for misuse in spreading misinformation, creating fraudulent content, and violating privacy and consent. As deepfakes become more sophisticated, distinguishing them from real footage becomes increasingly challenging, highlighting the need for awareness and regulatory measures.

Source: Image generated by Google Bard (Feb 2024)